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Project Highlights
Client: Solis Aqua Park, Istria
Partners: Astraqualia Travel, Istra Travelers
Project duration: May 2016 - Aug 2016
Project category: Strategic Planning
Project Overview
Have you heard about new aqua park called Solis in Istria, Croatia? You should because it’s really great. It has ten outdoor pools with waterslides, amazing cocktail bars and pool bars and large number of attractions for children. We started to work on this project in May 2016 and finished it in August.
The service ConsultingPress provided was complete strategic planning, with main goal of creating feasibility study for this Aquapark. ConsultingPress expert consultants made detailed study, suggested needed strategic and marketing improvements that will lead to more visitors. By using our tourism consultant tools and services, the projection of increase of number of visitors climbed to 40% in three months. That’s quite impressive result.
Strategic tourism planning services ConsultingPress provided included complete destination assessment, creation of tourism master plan, new marketing strategies and new visitors attractions planning.
By the end of the project, Solis increased number of visitors by 35%.
Activities
Connecting to local residents and travel agencies to enhance travelers experience and provide them with important information
Creating detailed feasibility study
Detailed destination assessment and new tourism strategy for increasing number of visitors and quality of service they receive
New marketing and branding strategy creation and implementation
Results
Increase in number of daily visitors by 57%
New sustainable tourism strategy implementation lead to greater awareness of local cultural heritage
Enhanced the skills of tourism service staff
Built greater awareness of Istria as tourism destination