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Project Highlights
Client: SpaClass Aqua Resort, Italy
Partners: SpaClass Travel
Project duration: May 2016 - Aug 2016
Project category: Tourism Marketing
Project Overview
Have you heard about new aqua park called SpaClass Aqua Resort in Italy? You should because it’s really great. It has ten outdoor pools with waterslides, amazing cocktail bars and pool bars and large number of attractions for children. We started to work on this project in May 2016 and finished it in August.
The service ConsultingPress provided was complete strategic planning, with main goal of creating feasibility study for this Aqua Resort. ConsultingPress expert consultants made detailed study, suggested needed strategic and marketing improvements that will lead to more visitors. By using our tourism consultant tools and services, the projection of increase of number of visitors climbed to 40% in three months. That’s quite impressive result.
Tourism marketing services, ConsultingPress provided included complete brand identity creation, website design and development and social media marketing.
By the end of the project, SpaClass Aqua Resort increased number of visitors by 35%.
Activities
Connecting to local residents and travel agencies to enhance travelers experience and provide them with important information
Tourism Marketing activities
Detailed destination assessment and new tourism strategy for increasing number of visitors and quality of service they receive
New marketing and branding strategy creation and implementation
Results
Increase in number of daily visitors by 35%
New sustainable tourism strategy implementation lead to greater awareness of local cultural heritage
Enhanced the skills of tourism service staff
Built greater awareness of SpaClass Aqua Resort as tourism destination
